SPECIAL: STATE OF THE INDUSTRY
FEBRUARY 15, 2007
VOLUME 24 NO.2

THE MAGAZINE FOR MUSICAL INSTRUMENT AND SOUND PRODUCT MERCHANDISERS

 

   
 

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-Two Thousand and Great
Once again, NAMM blew away its attendance record.

-From Hero to Eternity? Guitar Hero is all the rage for consumers. But will it bring customers into your stores?
-Wanted: A Rip-Roaring RMM Campaign? Could recreational music making (RMM) explode with the right marketing campaign? Hear about what was said about that and more during the first RMM Coalition that took place at NAMM.
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Celebrity Corner. Need to take a break from searching for the latest gear during The NAMM Show? Here are some celebrity appearances and parties to check out.


-The Latest, Industry, Dealers, People and Product Buzz and Showcases.
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-Dan Vedda shares every thought not appearing in his monthly column right here.
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COLUMNS
-The M&S Indy Retailer, IMRA had perhaps its most critical meeting ever during NAMM. Find out what was said. Also, learn about a new indie dealer group being formed.
-You thought Spy only made it to the largest cities? Well, Spy is off to a mid-sized but still great one this go around in Grand Rapids, Mich. Did Spy find grand and rapid service though?
-Five Minutes With Bob Taylor, Why is he cautiously optimistic about this year but very confident about our future? What are his thoughts about video games like “Guitar Hero?”
-Sales Guru Gene Fresco knows how to “close” a sale. In perhaps his best column yet, he reveals his secrets to you.
-Dan Vedda was upbeat during NAMM. Find out what he was pleased with and what other interesting observations he had.
-Formidable Female Craigie Zildjian, CEO of Zildjian. Find out why she initially turned down her current job and learn exactly what the word Zildjian means.


CURTAIN CALL
-KT Tunstall dismounted from her horse and climbed out of her cherry tree to talk with us.
-Peter Frampton comes alive to tell us what guitars, effects, and amps he loves.
-John Flansburgh, They Might Be Giants’ John Flansburgh is a big fan of several independent dealers as well as a host of manufacturers.
-Matt Rubano, the bass player for the red-hot band Taking Back Sunday. Even better, he likes to shop for MI gear.
-Paul English, Willie Nelson has had four wives in 40 years, but only one drummer in that same time frame.

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DJ TIMES / DJ EXPO
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CLUB WORLD
-Club World Online
-Club World Awards 2007.
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FEBRUARY 15, 2007 - VOLUME 23, No.2
State of the Industry
How is the MI industry doing? Are you optimistic about 2007?
Find out about that and much more.

[online story] >>

The Class of 2007
What were the hottest new products and companies that debuted at last month’s NAMM Show? Find out here.
[online story] >>

MI BUZZ
The Latest, Industry, Dealers, People and Product Buzz and Showcases.

COLUMNS
MI Spy
Spy put the pedal to the metal to find a pedal in Dallas. It’s time to visit four stores in the home of Cowboys, fresh off an excruciating NFL playoff loss to Seattle.

Five Minutes With...
Solid State Logic is making a huge push into the U.S. market this year. Why? Antony David, SSL’s managing director, has the answer.

Ravi on Record
What does Ravi have in store for us? Let’s be different this month. We’ll keep it a surprise.

Veddatorial
Dan Vedda has taken “inventory” after his Christmas season. Was it all doom? Well, actually, it wasn’t. Find out why.

Column of the Month
Don Ulrich, owner of Yenney Music in Washington state and one of the main men behind IMRA, describes what the organization is about and what took place at its meeting at NAMM.

CURTAIN CALL
Muriel Anderson, for whom the All-Star Guitar Night
at NAMM is named, recalls her experiences at music
stores, her relationship with NAMM, and the Music For
Life Alliance, the non-profit organization she founded.
[online story] >>

 


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