SPECIAL: NAMM ISSUE
January 17, 2008
VOLUME 25 NO.1

THE MAGAZINE FOR MUSICAL INSTRUMENT AND SOUND PRODUCT MERCHANDISERS

 

   
 

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-RPMD-Yay! Boston’s Seaport Hotel was the place to be in late April for tons of information to help you sell print music products.
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Music City Miracle? Is this the year Summer NAMM makes a great comeback?
-Moonlighting. A look at manufacturers/reps who still perform regular gigs and how it helps them in their day jobs.

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The Bright Stuff. We always hear the bad news going on in the world. How about the good news?
-The 'Real' Guitar Heroes. What will the future of the guitar industry look like?

-The Latest, Industry, Dealers, People and Product Buzz and Showcases.
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-Dan Vedda shares every thought not appearing in his monthly column right here.
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COLUMNS
-The Music & Sound Independent Retailer Rebecca Apodaca of A&D Music is more than a retailer. Much more. Find out what she does—some of which you can also do—to make the wallet fatter. Plus, more about the IMRA/MSO merger.
-MSR Exclusive Blue Microphones said it found the right fit when equity firm Transom Capital came on board. What it means for you as a dealer and what the company’s future holds.
-NAMM University Listings Your one-stop source for every NAMM educational event taking place at Summer NAMM in Nashville this month.
-The Utah Jazz put up quite a battle in the NBA playoffs. Now, Spy finds out if area retailers will put up a big battle for his/her business.
-Five MinutesA big promotion and oh yeah, that “little” deal Kaman made with Fender. In the meantime, he’s one of the top guys at the biggest musical instruments distributor. A chat with Kaman Music’s Paul Damiano is overdue.
-Sales Guru.More store advice is on the way from Gene Fresco. When the customer thinks, “What’s in it for me?” you will have many answers.
-Veddatorial.Dan Vedda describes how to boost the Recreational Music Making movement, and what we can learn from the highly-respected CEO of PepsiCo.
-Mary Luehrsen, director of affairs and government relations for NAMM, can often be found on Capitol Hill fighting for legislation to help promote and protect our industry. What you probably don’t know is she formerly worked for the Texaco Foundation (now part of Chevron). What possible link could Texaco and NAMM have? You’ll find out. Believe us, it has nothing to do with oil either.



CURTAIN CALL
-Steve Stevens, Rock and Roll may be known for its wild behavior, but the genre has at least one law abider in Steve Stevens.
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Frank Black of the Pixies credits Haley's Comet for starting him on his career path?
-KT Tunstall dismounted from her horse and climbed out of her cherry tree to talk with us.
-Peter Frampton comes alive to tell us what guitars, effects, and amps he loves.
-John Flansburgh, They Might Be Giants’ John Flansburgh is a big fan of several independent dealers as well as a host of manufacturers.
-Matt Rubano, the bass player for the red-hot band Taking Back Sunday. Even better, he likes to shop for MI gear.
-Paul English, Willie Nelson has had four wives in 40 years, but only one drummer in that same time frame.

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JANUARY 17, 2008 - VOLUME 25, No.1
From Hero to Eternity?
Guitar Hero is all the rage for consumers. But will it bring customers into your stores? We asked eight people who love the game and never played an instrument before what their plans are.
[online story] >>

Celebrity Corner
Need to take a break from searching for the latest gear during The NAMM Show? Here are some celebrity appearances and parties to check out.
[online story] >>

MI BUZZ
The Latest, Industry, Dealers, People and Product Buzz and Showcases.

COLUMNS
The Music & Sound Independent Retailer

We head to Western Kentucky to feature Owensboro Music Center and make it to Long Island to interview Wright Music this month.

MI Spy
Spy is off to the Garden State, a place where you can’t make left turns, but gas is a bargain (comparatively speaking). And of course, it’s home to Jon Bon Jovi and Bruce Springsteen. Spy wanted to find a beginner guitar. Did he/she find “Glory Days” or was he/she “Livin’ on a Prayer?”

Five Minutes With...
Yamaha’s Rick Young talks new products, parties, and of course, MI.

Birth of a Product: Marathon Pro
Speaking of “The Boss,” Marathon Pro was “Born in the U.S.A.” Here’s the story behind the pro audio/DJ company.

Veddatorial
Dan Vedda describes why MI needs a “reboot,” or “clean install,” as he calls it.

Formidable Females
We debut a column featuring top women in MI and discuss their careers and rise to prominence. First up: Kaman’s Nikki Nearing

CURTAIN CALL
Peter Frampton comes alive to tell us what guitars, effects, and amps he loves.
[online story] >>





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