SPECIAL: NAMM ISSUE
January 17, 2008
VOLUME 25 NO.1

THE MAGAZINE FOR MUSICAL INSTRUMENT AND SOUND PRODUCT MERCHANDISERS

 
 

   
 

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-Table of Contents
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FEATURES
-It’s in the Cards ! You need to have PCI DSS-compliant terminals to handle credit card transactions by July 1. What are we talking about? Don’t worry, we’ll explain.
-Unplugged Acoustic guitar sales grew dramatically in 2009 and the beginning of 2010. Is this the beginning of a new trend?
-Head of the Class! We shine the spotlight on many of the new companies that launched at NAMM.
-Musicorp Mourns Mike Murphy We honor the sale rep’s life that ended way too soon.
-Is a New Healthcare Plan Just Snake Oil? We take a thorough look at how a new public healthcare plan can affect you and your employees. ?
-Bonanza! Behringer Buys Bosch Brands Behringer’s parent company added the Midas and Klark Teknik brands to its stable.
-The Stars Will Come Out…This Weekend We highlight a few of the celebrity appearances at NAMM.
-What A Long Strange Trip It’s Been!!! We reminisce as we close out the first decade of the new millennium. It was a tough 10 years for many. How about for the music industry though? What’s ahead?
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It’s Voting Time! Here are your nominees for the 24th annual Music & Sound Awards.
-Here We Come to Save the Day!!We provide a plethora of accessories that manufacturers assure you will provide excellent margins.
-For Those Who Make Lesser Publicized Instruments, We Salute You!!For the first time, we pay tribute to instruments and products that get little press coverage. We provide a well-deserved spotlight for these products!
-And the Bombs Keep Coming!Another big lawsuit is filed
against the industry.
This time, there are many
more defendants.
-Drumming to Their Own BeatHow well is the drum industry holding up during these difficult times? We call on three industry experts.
-Guitar Center, Fender, and NAMM Sued
-The Health of the Independent Dealer M&SR’s fourth annual independent retailer roundtable features a new twist. For the first time, manufacturers, hand-selected by the retailers, contribute to the story..


-The Latest, Industry, Dealers, People and Product Buzz and Showcases.

COLUMNS
-The Music & Sound Independent Retailer We talk to Debra Perez and Will Baily about the recreational music making (RMM) movement. Should you offer RMM classes in your store?
-Five Minutes With: We traveled to the county of Kent, in the United Kingdom, for a talk with Jason How of Rotosound. Martyn How and David Phillips join in. Rotosound plans for a huge push in the United States this year.
-MI Spy: MI Spy took to Beantown shortly before the Red Sox hosted the Yankees on opening day. Was service a home run or a swing and a miss?
-Dan the Man: Dan Ferrisi looks back at a NAMM session and ahead to a possible return to playing an instrument.
-Appraisal Scene Investigation: A new column is born! Rebecca Apodaca, the matriarch of music instrument appraisals, begins a new monthly column. Appraising instruments is not only something you can do, but it can earn you a pretty penny on the side, as well.
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Sales Guru: Gene Fresco called the NAMM show a “Winter Wonderland.” Find out why.
-Veddatorial: Gene Fresco teaches you how to be prepared as a salesperson.


FORMIDABLE FEMALES

-Linda Arink is one of the very few female executives at a DJ company. Learn how she became involved and why she hopes we won’t even need to have a column about top industry females in the future.
-Debbe Stephenson stumbled upon MI shortly after college, but is sure glad she did. She’s now president and COO of Pro Co Sound.
-Mary Peavey Being president at Peavey Electronics is no small feat. But that is not even close to knowing the whole story about her. She is Ivy League educated, founded a commercial real estate business, is involved with numerous worthy charities, and much more.
-Jennifer Tabor found a missing market niche and is growing her business by leaps and bounds. That, and she’s only 32 years old.
-Tarina Dunwoodie got to see the moment Graph Tech was born and has served the company since she was 17. She has moved up the ladder quite a bit since then.
-• Stacey Montgomery-Clark.
-• Cathy Duncan
-• Bee Bantug
-• Dale Krevens
-• Melanie Ripley
-• Susan Grund
-• Toby Nady
-• Shawna von Behren.
-• Berenice Chauvet
-• Sue Kincade
-• Tish Ciravolo
-• Vikki Hayward
-• Roxana Ramirez
-• Susan Lipp




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CELEBRITY CORNER:
Your Guide to Special NAMM Appearances
[January 2008 - Page 1]
We know. We know. Your top priority at NAMM is to find great products with great margins you can sell at your stores. But you can't do that all day and night, can you? With that in mind, we compiled a list of celebrity booth appearances and concerts you might enjoy during your time in Anaheim.

Thursday, January 17 will feature an appearance by Christopher Currell, who has worked with Michael Jackson and Paul Simon. Curell will be demon-strating CME products at its booth, No. 6012, at 11:30 a.m. He will conduct demonstrations at the same time on Jan. 18 and Jan. 19.

Let's kick off the parties on Friday, January 18 with Sennheiser's 10th dealer appreciation party. It is sure to have you seeing red. Punk band The Red Jumpsuit Apparatus that is. The former Warped Tour participant will headline the event along with rhythm and blues singer/songwriter Ryan Shaw. The event will take place at the House of Blues, 1530 South Disneyland Drive, from 7 to 11 p.m. and will include free food and cocktails. See your Sennheiser rep at booth No. 6579 for tickets.

Patti LaBelle clashed with other choirs. Now, she'll crash Yamaha's dealer appreciation party. John Legend will join LaBelle as another keynote performer. John Ondrasik of Five For Fighting and Isaac Slade of The Fray will also be playing. And if Yamaha keeps up with tradition a surprise guest is sure to perform as well. Late night host Craig Ferguson will host the event that will begin Friday at 8 p.m. at Disney California Adventure Park's Hyperion Theater. For tickets, contact your Yamaha rep or visit booth Nos. 100, 4578, or 6524.

Speaking of Friday, it just wouldn't be NAMM without an appearance from legendary guitarist Joe Satriani. "Satch" will be appearing at CAD Professional Microphones booth, No. 6226. Satriani will be there at 4:30 p.m.

And Tim Fowlkes, who has worked with Janet Jackson and Aretha Franklin, will demonstrate CME products at booth No. 6012. See him at 2 p.m. Grant Nicholas, known for his work with Toni Braxton, will also conduct product demonstrations at the same booth at 3:30 p.m.

If you head over to the Anaheim Hilton lobby, beginning at 5:30 p.m. on Friday, you can see a host of Conn-Selmer artists. Clarinetist Tom Puwalski will kick it off; followed by saxophonist Danny Lerman at 6:10 p.m.; trombonist Jiggs Whigham at 6:50 p.m.; The Synergey Brass Quintet at 7:20 p.m.; and the grand finale at 8 p.m. will feature The Toasters along with special guests Bennie Cowan and Greg Thomas from the P-Funk All Stars.

Saturday, January 19 will be a huge day at Kahler's booth, No. 5727. The company will offer three guest appearances. Jerry Cantrell of Alice in Chains will be there. So will bassist Victor Wooten and Slayer's Kerry King. Check at the booth for exact appearances. Also on Saturday, Chad Smith, drummer for a red-hot band, The Red Hot Chili Peppers, will be appearing at Hal Leonard's booth, No. 4618. Smith will be on hand signing copies of his instructional DVD, Eastern Rim. See Smith from 4:30 to 5:30 p.m.

How about we throw a couple of more celebrity sightings your way? For both, you need to check with the company for date and times. Moody Leather will have appearances from Billy Sheehan, Elliott Easton, Joe Bonamassa, and Neil Zaza. Visit booth No. 1279 for details.

Caleb Quaye, a guitarist who worked with Elton John, Mick Jagger, Pete Townshend, Paul McCartney, and Hall and Oates, will visit the Brazen Guitars booth. Also on hand will be Italian guitarist Olaf Thorsen. You can check out both at booth No. 1231.

Of course, this is only a sampling of what you'll see at the show.


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