CLASS OF 2008 ISSUE
February 15, 2008
VOLUME 25 NO.2

THE MAGAZINE FOR MUSICAL INSTRUMENT AND SOUND PRODUCT MERCHANDISERS

 

   
 

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-RPMD-Yay! Boston’s Seaport Hotel was the place to be in late April for tons of information to help you sell print music products.
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Music City Miracle? Is this the year Summer NAMM makes a great comeback?
-Moonlighting. A look at manufacturers/reps who still perform regular gigs and how it helps them in their day jobs.

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The Bright Stuff. We always hear the bad news going on in the world. How about the good news?
-The 'Real' Guitar Heroes. What will the future of the guitar industry look like?

-The Latest, Industry, Dealers, People and Product Buzz and Showcases.
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-Dan Vedda shares every thought not appearing in his monthly column right here.
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COLUMNS

-The Music & Sound Independent Retailer Rebecca Apodaca of A&D Music is more than a retailer. Much more. Find out what she does—some of which you can also do—to make the wallet fatter. Plus, more about the IMRA/MSO merger.
-MSR Exclusive Blue Microphones said it found the right fit when equity firm Transom Capital came on board. What it means for you as a dealer and what the company’s future holds.
-NAMM University Listings Your one-stop source for every NAMM educational event taking place at Summer NAMM in Nashville this month.
-The Utah Jazz put up quite a battle in the NBA playoffs. Now, Spy finds out if area retailers will put up a big battle for his/her business.
-Five MinutesA big promotion and oh yeah, that “little” deal Kaman made with Fender. In the meantime, he’s one of the top guys at the biggest musical instruments distributor. A chat with Kaman Music’s Paul Damiano is overdue.
-Sales Guru.More store advice is on the way from Gene Fresco. When the customer thinks, “What’s in it for me?” you will have many answers.
-Veddatorial.Dan Vedda describes how to boost the Recreational Music Making movement, and what we can learn from the highly-respected CEO of PepsiCo.
-Mary Luehrsen, director of affairs and government relations for NAMM, can often be found on Capitol Hill fighting for legislation to help promote and protect our industry. What you probably don’t know is she formerly worked for the Texaco Foundation (now part of Chevron). What possible link could Texaco and NAMM have? You’ll find out. Believe us, it has nothing to do with oil either.


CURTAIN CALL
-Steve Stevens, Rock and Roll may be known for its wild behavior, but the genre has at least one law abider in Steve Stevens.
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Frank Black of the Pixies credits Haley's Comet for starting him on his career path?
-KT Tunstall dismounted from her horse and climbed out of her cherry tree to talk with us.
-Peter Frampton comes alive to tell us what guitars, effects, and amps he loves.
-John Flansburgh, They Might Be Giants’ John Flansburgh is a big fan of several independent dealers as well as a host of manufacturers.
-Matt Rubano, the bass player for the red-hot band Taking Back Sunday. Even better, he likes to shop for MI gear.
-Paul English, Willie Nelson has had four wives in 40 years, but only one drummer in that same time frame.

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INFORMATION
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DJ TIMES / DJ EXPO
-DJ Times Online
-Int'l DJ Expo 2008
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CLUB WORLD
-Club World Online
-Club World Awards 2007.
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Class of 2008
Freshman companies and fresh new products
from Winter NAMM
[February 2008 - Page 2]

Kani Ka Pila brought a taste of Hawaii to its first NAMM show. The freshman company introduced the Kani Ka Pila Klip, which serves purposes not just for players but also for retailers. Sporting two individual clips, the Klip expands to an inch to clip on the headstock of most guitars, ukuleles, and banjos, as well as music and mic stands. Players can display sheet music, as well as the company’s chord charts, fretboard maps, Chord Transposition Wheel, and Chord ‘Minders. And retailers can use the clips to display pricing and product information in their stores.

Also making its NAMM debut was Ambrosonics, which came armed with a series of guitars with MP3 Recording, DSP, and USB options already installed. Among these guitars was the MP3 Recording Guitar. This instrument has 45 DSP sounds built in, and lets the player record up to eight hours of music into the guitar, which can then be transferred to a computer, iPod, or other MP3 player via USB. Players can also overdub to the music in the player.

What’s old was new again at Fender’s booth with the Stratocaster, Telecaster, Precision Bass, and Jazz Bass all getting redesigns. The electric guitars sport a redesigned bridge, bent-steel saddles with elongated string slots, and a new neck and body finish. The updated bass models feature a new neck and body finish, lightweight tuners, height-leveled pole pieces, and the new HMV high-mass vintage bridge.

Taylor Guitars carved out a new identity with the official launch of its solid body electric guitars. The new models include Classic, Standard, and Custom. All three come with new Taylor humbuckers, an aluminum bridge, and a top inset with exotic woods. According to the company, this gives the “look of a bound guitar, with the comfort of a contoured body.”

Rounding out this list is an old face with a new name. Industry veteran Daryl McCain, who has worked for Yamaha, Conn-Selmer, and others over his 12 years in this industry. Now he has started his own company, BackBeat Marketing & Consulting. Though brand new, the marketing company already boasts Sabian, Vater, Balter Mallets, Antigua Winds, Mapex, and Aquarian Drumheads among its clients.
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