SPECIAL: GUITAR AND COMMUNITY ISSUE
April 15 2008
VOLUME 25 NO.4

THE MAGAZINE FOR MUSICAL INSTRUMENT AND SOUND PRODUCT MERCHANDISERS

 

   
 

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-RPMD-Yay! Boston’s Seaport Hotel was the place to be in late April for tons of information to help you sell print music products.
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Music City Miracle? Is this the year Summer NAMM makes a great comeback?
-Moonlighting. A look at manufacturers/reps who still perform regular gigs and how it helps them in their day jobs.

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The Bright Stuff. We always hear the bad news going on in the world. How about the good news?
-The 'Real' Guitar Heroes. What will the future of the guitar industry look like?

-The Latest, Industry, Dealers, People and Product Buzz and Showcases.
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-Dan Vedda shares every thought not appearing in his monthly column right here.
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COLUMNS
-The Music & Sound Independent Retailer Rebecca Apodaca of A&D Music is more than a retailer. Much more. Find out what she does—some of which you can also do—to make the wallet fatter. Plus, more about the IMRA/MSO merger.
-MSR Exclusive Blue Microphones said it found the right fit when equity firm Transom Capital came on board. What it means for you as a dealer and what the company’s future holds.
-NAMM University Listings Your one-stop source for every NAMM educational event taking place at Summer NAMM in Nashville this month.
-The Utah Jazz put up quite a battle in the NBA playoffs. Now, Spy finds out if area retailers will put up a big battle for his/her business.
-Five MinutesA big promotion and oh yeah, that “little” deal Kaman made with Fender. In the meantime, he’s one of the top guys at the biggest musical instruments distributor. A chat with Kaman Music’s Paul Damiano is overdue.
-Sales Guru.More store advice is on the way from Gene Fresco. When the customer thinks, “What’s in it for me?” you will have many answers.
-Veddatorial.Dan Vedda describes how to boost the Recreational Music Making movement, and what we can learn from the highly-respected CEO of PepsiCo.
-Mary Luehrsen, director of affairs and government relations for NAMM, can often be found on Capitol Hill fighting for legislation to help promote and protect our industry. What you probably don’t know is she formerly worked for the Texaco Foundation (now part of Chevron). What possible link could Texaco and NAMM have? You’ll find out. Believe us, it has nothing to do with oil either.



CURTAIN CALL
-Steve Stevens, Rock and Roll may be known for its wild behavior, but the genre has at least one law abider in Steve Stevens.
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Frank Black of the Pixies credits Haley's Comet for starting him on his career path?
-KT Tunstall dismounted from her horse and climbed out of her cherry tree to talk with us.
-Peter Frampton comes alive to tell us what guitars, effects, and amps he loves.
-John Flansburgh, They Might Be Giants’ John Flansburgh is a big fan of several independent dealers as well as a host of manufacturers.
-Matt Rubano, the bass player for the red-hot band Taking Back Sunday. Even better, he likes to shop for MI gear.
-Paul English, Willie Nelson has had four wives in 40 years, but only one drummer in that same time frame.

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INFORMATION
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DJ TIMES / DJ EXPO
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CLUB WORLD
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April 15, 2008 - VOLUME 25, No.4
The Bright Stuff
We always hear the bad news going on in the world. How about the good news? In this first-time feature, we look at what MI manufacturers are doing for charities and their communiities. Much of this information has never been publicized before.
[online story] >>

The 'Real' Guitar Heroes
Get an in-depth look at the state of the industry from many of the biggest players. Are we in a bull guitar market?
[online story] >>

The Bright Stuff: Great Things Happening in MI Today
The trademark battle between Fender and Peavey has taken another turn. Find out the latest details and what lawyers for both sides had to say.
[online story] >>

MI BUZZ
The Latest, Industry, Dealers, People and Product Buzz and Showcases.

COLUMNS
The Music & Sound Independent Retailer

We launch a new column specifically dedicated to the independent retailer!

MI Spy
Spy is off to Milwaukee, home of beer. But, is it also the home MI stores?

Five Minutes With...
This month, we chat with D'Addario's David Via. Trust us, there's plenty to talk about.

Print For Profit
We launch a new column written by Dan Vedda that solely covers the publishing industry and why it's so important to you. Look for it on a quarterly basis.

Sales Guru
Gene Fresco answers the age old question about how to best advertise and promote yourself.

Veddatorial
Dan Vedda explains why music is much better than golf. Trust us, he's going somewhere with this...

FORMIDABLE FEMALES
TERRI HARTMAN;Shure's director of global brand communications, Terri Hartman, brings a retailer's point of view in the company's marketing department and a whole lot more.





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