SPECIAL: GUITAR AND COMMUNITY ISSUE
April 15, 2008
VOLUME 25 NO.4

THE MAGAZINE FOR MUSICAL INSTRUMENT AND SOUND PRODUCT MERCHANDISERS

 
 

   
 

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Music & Sound Awards
INSIDE NAMM 2011


Table of Contents
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FEATURE
Class is in Session
We feature many of the new, hot companies that exhibited at NAMM in January.

Gibson
Indictments Likely

Gibson Guitar is expected to face charges due to alleged illegal wood imports.

NRF Talks Jobs,
Jobs and More Jobs

The key to retailers' success for 2011 is, you guessed it, jobs. But a lot more was discussed at the 100th NRF Annual Convention.

It’s a Record!
We give you a huge review of last month’s NAMM show. Were retailers and manufacturers optimistic for the rest of this year?
MSR Exclusive Interview
Zildjian and Vic Firth have teamed up to form a percussion powerhouse. We met with Craigie Zildjian and Vic Firth at NAMM to give you all of the details about the merger.
Music Group's Master Plan
We get an exclusive look at the future of The Music Group, parent of Behringer, Bugera and more. We get an exclusive look at product launches, as well!

Knock it Off With the Knockoffs!
Counterfeit products are killing the MI industry. But one company is fighting back big time. We’ll tell you how badly knockoffs could affect the industry if left unchecked.

Music & Sound Award Nominees
We release the full list of nominees for Music & Sound Awards. See if your favorite product, person or company is nominated.

Taylor-Made For Europe
Taylor Guitars will sell all of its products directly to dealers in Europe beginning on Jan. 1. Find out why the big change was made and where Taylor’s European headquarters will be. We interview Brian Swerdfeger about it first.

We Cover it All!
For the second time, we honor instruments that get zero or little press...

A ‘Super’ Party on Kent Island
Experience PRS loaded up on celebrities, new products and much more. Get the full scoop...

‘Father of RMM’ Passes
Karl Bruhn, a tireless music industry devotee, mentored many and made awareness of health and wellness together a lifelong initiative.
Don’t ‘Skip’ this Story!
Skip’s Music Celebrates 30th Anniversary of its Special Event

I Just Wanna Bang
on the Drums All Day

Your One-Stop Shop For The Holidays!
Heathcare Provision Could
Be a Nightmare

America the Beautiful

Not Doubting Thomas
Mendello Retires, Thomas Named Fender CEO

Music City Myster
y

-The Latest, Industry, Dealers, People and Product Buzz and Showcases.

COLUMNS
NAMM in Photos
A lot happened at NAMM in January to say the least. We capture plenty of it within our three-page NAMM photo collage.
The Music & Sound
Independent Retailer

We cover the sad passing of two prominent retailers and another named the "Citizen of the Year."
Music & Sound Award
Dealer Winners

Our list of dealer winners for the 25th Music & Sound Awards.
Music & Sound Award Manufacturer Winners
Our list of manufacturer winners. And, this time, we got them to provide comments on the victories.
Five Minutes With
Learn tons about Yamaha with Takuya (Tak) Nakata, president of the company's USA division.
MI Spy
Spy took a long flight from the cold of New York to the less cold, but quite windy, San Francisco.
Appraisal Scene Investigation
Rebecca Apodaca takes another look at the legendary guitar builder R.C. Allen.
Sales Guru
Unfortunately, Gene Fresco couldn't attend NAMM for health reasons. But he does have great information about a topic he hasn't covered before. He will help you get into your own head and make you believe. Believe what? Gene will tell you.
Business & Marketing
Carl Mandelbaum will present tips on how to develop your Web site.
Veddatorial
Dan Vedda did attend NAMM. He has a lot of thoughts to share about the show.


FORMIDABLE FEMALES

Sharon Hennessey: Loves our industry, you will find out. She'll also tell you why she ultimately decided to join The Music People! And yes, she will definitely fill you in on her goals as a new NAMM board member.
Carla Alger: Being in the music industry is definitely the most exciting opportunity Carla Alger, chief financial officer at Two Old Hippies, has ever had. Find out why.
Dawn Werk
:Dawn Werk, Alpha Books’ director of marketing, heads a group that is responsible for 450 non-fiction books. Now that’s a lot! Music is a small, but very important, part of that catalog.
Sonia Vallis: Sonia Vallis might be an only child, but she grew up with a sibling that has now become like another child to her.-
Catherine Polk

Cyndi Fritz
Janet Deering
Kathy How
Sarah Heil
Sue Avant

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The Bright Stuff:
Great Things Happening in MI Today

April 2008 - Page 1]

If you’re tired of hearing about all of the bad stuff going on the world, boy do we have a treat for you. When you open a newspaper (you pick the day), stories about health scares, murders, steroids, Human Growth Hormone, and suicide bombings are assured of being in there. Well, you won’t hear about any of those in this story. You also won’t hear about the recession and subprime woes. For the first time, we present several great things that manufacturers are doing in our industry today. How do companies make a difference for their communities? How do they make a difference for larger charitable causes? Here are some of the people and stories from companies you perhaps communicate with on a daily basis.

Let’s start with Alyssa Janney, who manages the HealthRHYTHMS division of Remo Inc., which is devoted to music therapy wellness applications of its business. “Reaching beyond our doors,” she said, “we support organizations that use music products in music-therapy and wellness applications. We are a patron member of the American Music Therapy Association. We have also supported through membership the American Holistic Nurses Association and the Florida Healthcare Association just to name a few. We also reach out to help many organizations around the globe who are trying to make a difference in their communities. One of the most exciting things that we are doing is the HealthRHYTHMS Group Empowerment Drumming program. We have trained facilitators now in 48 U.S. states and 17 countries around the world. The HealthRHYTHMS program is a research-based group drumming program that integrates proven wellness strategies for psycho-social and health outcomes. It’s being used in hospitals and long-term care, in schools, corporations, and community organizations. It’s used to build cohesive teams, for employee wellness, for cancer support groups, for alcohol and drug addiction support groups, for support of our military and their families, at-risk youth, and more. The program has very broad applicability because HealthRHYTHMS can be used as a platform for addressing many different needs in a way that is non-threatening, supportive, accepting, and fun! It’s one way we are using our core competencies to make a difference. And it’s all based in solid, scientific research which has been published in peer reviewed medical journals.”

PRS Guitars has generously provided for its community. The company holds an annual golf tournament with proceeds benefiting people living with cancer at Johns Hopkins Medical Center. And PRS Guitars’ latest venture was to help a local man whose house burned down. “He lost everything,” said Larry Urie, national sales and marketing manager for PRS. “He’s a musician and he doesn’t have any insurance. He only had one instrument that survived the fire. That was a PRS Standard 20th Anniversary model. The firemen estimated it was 800 degrees where that guitar was. How did it survive? The guitar is charred, but still playable. It has a broken string and the finish is bubbled over. We decided to fix it for him. Then I went to Paul [Reed Smith] and said I have a better idea, ‘Let’s give him a new guitar and see if he’ll trade us his. We can keep this burned guitar to show to people.’ The person came in and we gave him a new guitar. We don’t forget where we came from.”

Musicorp is a big supporter of the South Carolina Youth Advocate Program, which is part of the national Youth Advocate Program. “It’s a non-profit organization that trains and oversees foster parents and foster families for special needs foster children who come through the state,” said Gene Taylor, a Musicorp sales rep. “Often, these children are abused and medically fragile. In our local Charleston, S.C. area, at any time, we have about 70 kids in care through the agency. What we do is organize drum circles for them. We actually bought the whole drum circle kit from Remo.”

In fact, Taylor’s wife is a regional director for the youth program, and drum circle participants have ranged in ages from 3 to teen. “The first drum circle we did was at the [advocate program’s] Christmas party,” said Taylor. “We had about 50 kids join in. For half of those children, it was their first experience having their hands on an instrument of any kind. We’ll be doing one this spring, summer, and we’re looking to conduct one for the entire state organization, which would involve several hundred children.”

Tanya Fox, Canadian and International sales administrator for Sabian, has a vital role in a local program located in Woodstock, New Brunswick, Canada, about 20 minutes away from Sabian’s headquarters. “The program is called Funstage,” said Fox. “I’ve been a part of its committee for the past three years. It’s a nonprofit organization whose mandate is “to bring good entertainment to the community and reasonable prices for all families to enjoy. We’re part of the New Brunswick Arts Council who draws in artists to perform. We determine which artists could be excellent for our program. We usually stick to three to four performances per year. This year, we’re doing three and the last one is scheduled for [this month].”

Tickets to the concerts cost $7 Canadian if paid in advance and $8 at the door. That money all goes to the organization’s operating expenses. “We’re not making money. We try to bring in good talent so the kids in Woodstock and surrounding areas can enjoy it at affordable prices.”

Funstage’s last performance, which took place in February, featured Halifax, Nova Scotia-based band Razzmatazz, which plays folk, Celtic, and blues music. According to Fox, attendance has grown dramatically during the past couple of years. Past events drew about 120 people. However, 370 attended the February performance. The theater’s capacity is 400.




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