SPECIAL: NAMM PREVIEW/PRO AUDIO ISSUE
May 15, 2008
VOLUME 25 NO.5

THE MAGAZINE FOR MUSICAL INSTRUMENT AND SOUND PRODUCT MERCHANDISERS

 

   
 

VIDEO WEBCAST
-
First ever M.I. video webcast
-Join the Vnewsletter


VIDEO WEBCAST
NAMM 2010
Jan. 14-16, 2010 ConventionTV@NAMM
-

-Table of Contents
-Digital Issue Download

FEATURES
-Is a New Healthcare Plan Just Snake Oil? We take a thorough look at how a new public healthcare plan can affect you and your employees. ?
-Bonanza! Behringer Buys Bosch Brands Behringer’s parent company added the Midas and Klark Teknik brands to its stable.
-The Stars Will Come Out…This Weekend We highlight a few of the celebrity appearances at NAMM.
-What A Long Strange Trip It’s Been!!! We reminisce as we close out the first decade of the new millennium. It was a tough 10 years for many. How about for the music industry though? What’s ahead?
-
It’s Voting Time! Here are your nominees for the 24th annual Music & Sound Awards.
-Here We Come to Save the Day!!We provide a plethora of accessories that manufacturers assure you will provide excellent margins.
-For Those Who Make Lesser Publicized Instruments, We Salute You!!For the first time, we pay tribute to instruments and products that get little press coverage. We provide a well-deserved spotlight for these products!
-And the Bombs Keep Coming!Another big lawsuit is filed
against the industry.
This time, there are many
more defendants.
-Drumming to Their Own BeatHow well is the drum industry holding up during these difficult times? We call on three industry experts.
-Guitar Center, Fender, and NAMM Sued
-The Health of the Independent Dealer M&SR’s fourth annual independent retailer roundtable features a new twist. For the first time, manufacturers, hand-selected by the retailers, contribute to the story.
-Born In the USA! We feature manufacturers who produce a majority of their products in the United States. Why do they make products in the USA as opposed to Asian countries? Find out.
-…And the Show Did Go On! The economy took a big bite of Summer NAMM in Nashville, but there were still bright moments.


-The Latest, Industry, Dealers, People and Product Buzz and Showcases.

COLUMNS
-The Music & Sound Independent Retailer A food drive goes really well. iMSO reaches a huge milestone. And much more.
-Music & Sound Award Dealer Nominees: We present all dealer award nominees, including an addition this year: Best New Single-Store Dealer.
-MSR Anniversary: We look at the 10-year history of Daisy Rock. Why did Tish Ciravolo found the industry’s first “girl” guitar company?
-Sales Guru: Santa Claus IS coming to town. Find out why Gene Fresco is optimistic.
-NAMM Exhibitor Listings
-NAMM University Schedule
-Five Minutes With: For our NAMM issue, we thought we’d get two guests instead of one. Bruce Forbes and C.P. Pores of Equation Audio tell you basically everything about their company and the industry in general.
-MI Spy: Spy will be somewhere at NAMM this month. (You never know where he/she will be lurking). In the meantime, Spy went to four Anaheim-area stores to check out recording software. Here are the results.
-Dan the Man: We unveil our latest column, in which new Associate Editor Dan Ferrisi tells you how he is one of the 92 percent of the country who never picks up an instrument. Why did he give up on musical instruments? Can we get him back into our industry?
-Guest Editorial: Troy Richardson, national sales manager at Tornavoz Music, and Music & Sound Award nominee, takes a fascinating look at the lawsuits that are affecting our industry. What might happen next?
-MSR Anniversary: E.M. Winston will celebrate its 30th anniversary beginning this month. We spoke to company President Don Rhodes to get a company retrospective.
-Birth of a Product: We look at the founding of Latvia-based JZ Mics and look at the new products it’s about to launch.
-Print For Profit: Dan Vedda provides plenty of tips for managing your print inventory.
-Business & Marketing: Eminence Speakers President Chris Rose tells you how expanding your inventory items can increase your bottom line in our first story. In the second page of our special section, Tommy Volinchak tells you how you sell in this age of “hyper technology.”
-MSR Special : This is Gene Fresco’s 74th NAMM show. No, that isn’t a misprint. Yes, we do mean Summer and Winter shows, though. Why is NAMM so important? What will make this year’s show great?
-Sales Guru: Dan Vedda gets charitable. Or does he?
-Veddatorial: Yes, it is a different world today. Dan Vedda explains how to navigate it.


FORMIDABLE FEMALES

-Mary Peavey Being president at Peavey Electronics is no small feat. But that is not even close to knowing the whole story about her. She is Ivy League educated, founded a commercial real estate business, is involved with numerous worthy charities, and much more.
-Jennifer Tabor found a missing market niche and is growing her business by leaps and bounds. That, and she’s only 32 years old.
-Tarina Dunwoodie got to see the moment Graph Tech was born and has served the company since she was 17. She has moved up the ladder quite a bit since then.
-Stacey Montgomery-Clark Find out how SABIAN’s Stacey Montgomery-Clark juggles two young boys at home and a huge job as vice president of marketing. She loves interactive programs at the company, most notably the Vault Tour.
-Cathy Duncan Seymour Duncan’s co-founder and chairman, received a ton of on-the-job training. But she has excelled. Creativity is one of the company’s hallmarks. Find out much more about her.
-Bee Bantug Yes, the Internet CAN be your friend as a retailer. Bee Bantug, who has provided several NAMM University sessions, can help. That’s why she co-founded Retail Up! in 2002.
-Dale Krevens For Tech 21’s Dale Krevens, being vice president is not a job. It’s an adventure. Find out why.
-Melanie Ripley Grundorf Corp. Vice President Susan Grund handles a plethora of duties at her job, but she also has jammed with the Beach Boys and makes sure the bond with the company’s employees remain strong. Learn how she juggles everything at one time and changes she’s witnessed in MI.
-Susan Grund Grundorf Corp. Vice President Susan Grund handles a plethora of duties at her job, but she also has jammed with the Beach Boys and makes sure the bond with the company’s employees remain strong. Learn how she juggles everything at one time and changes she’s witnessed in MI.
-Toby Nady graduated from college with a degree in clinical psychology. What does that have to do with music? Nothing. It’s been a long, strange trip for her. But a very good and successful trip.
-• Shawna von Behren.
-• Berenice Chauvet
-• Sue Kincade
-• Tish Ciravolo
-• Vikki Hayward
-• Roxana Ramirez
-• Susan Lipp

-Subscribe, Renew, Manage
-
-ConventionTV Online
-
ISSUE ARCHIVES
-download archived issues
-
MUSIC & SOUND AWARDS
-And the Winners are...
-
INFORMATION
-contact The Retailer
-advertisers information
-
-BlueBook Online
-Sound & Communications Online
-
DJ TIMES / DJ EXPO
-DJ Times Online
-Int'l DJ Expo 2009
-America's Best DJ
-
CLUB WORLD
-Club World Online
-Club World Awards 2009.
-
EMAIL
-Opt-Out M&S Retailer lists
-Opt-Out CTV lists
-
 

This site archives its
publications with Adobe
Acrobat ver. 5 compatible.
Adobe Acrobat is FREE from Adobe Systems Inc.

 
 

Moonlighting
These Manufacturers/Reps Find the Time to Gig

[May 2008 - Page 1]

Although working as a manufacturer or rep is certainly a busy job, many in our industry love the music business so much they somehow find time to take on a night job. But they don’t moonlight for a big paycheck. They do it for the love of music. That moonlighting position is their participation in bands and we present you with some of their stories this month. Gigging in bands also serves another purpose. It helps our participants do their jobs even better.

Scott Robertson, NAMM’s director of marketing and communications, plays in an Orange County, Calif., cover band named Feeding Joey. Robertson plays bass and sings vocals. The band plays dance music, rock and roll, alternative, and more. He also plays in Staff Infection, the NAMM band. You can check them out playing at the pre-show party at The Hang in Nashville next month. The only requirements, other than being a NAMM employee (or board member perhaps), “are that you have a good attitude and want to play music,” said Robertson. “We have [NAMM President and CEO] Joe Lamond on the drums. And other players are from every level of the organization who want to participate. We also gig now and then. There was a retirement party for a long-time employee at the Anaheim Convention Center. She wanted to hear the NAMM staff band play, so we drove up there and did just that. It’s a great stress reliever. And when you work in the music products industry, it’s good to ‘eat what you cook,’ as Joe Lamond would say.”


NAMM’s Staff Infection

At Shure, a whole host of employees get into the gigging act. We spoke to four of them: Mark Brunner, senior director of public relations; Matt Engstrom, category manager for listening products; Jim MacGregor, associate manager for global brand communications; and Daniel Durrett, product specialist in wired microphones. Engstrom plays keyboard, guitar, and bass in the band Infrasonics. Durrett plays guitar, mandolin, digital computer effects, and is a vocalist in Heavier Than Heaven. MacGregor plays bass in Century Rocket Building, and Brunner began a studio called ReelSoundsChicago. “Shure has the luxury to have focus groups without ever leaving the building,” said Brunner. “Most companies have to find a bunch of people who they’re going to try to sell their product to. We get a bunch of feedback before they ever have to leave the building. We always know if we’re on the right track or not.”

Durrett looked at the topic the opposite way, pointing out his job helps him be a better live musician. “I’ve learned a lot of things in the past two years I probably wouldn’t have learned if I weren’t working here,” he said. “It makes me better at performing and recording.”
“More often than not, you’ll find someone who has firsthand experience within the application you’re targeting a new product for or a new target line for,” said MacGregor. “We also have great resources when we determine how we want to present our products and technologies to the greater market.”


Ben Escobedo, Sennheiser

Aaron Jackson, artist relations liaison at Zildjian, plays in a whole host of bands including reggae band Shango Axe, country artitst Duncan Walters, and his own jazz band named The Aaron Jackson Quartet. In addition, he appeared on the “Tyra Banks Show,” as he was a member of the first band comprised on YouTube. “We met on the show for the first time and played our song live,” he said. “Beforehand, we wrote our music and rehearsed completely by sending videos to one another.”

Said Jackson in reference to his Zildjian job: “It’s a huge advantage playing in bands. We make over 650 kinds of cymbals. With my position, I’m responsible for special-selecting cymbals and helping artists find the right cymbal for their particular gig. By playing the cymbals live, I can tell them the best cymbal for a given situation and what they can expect.”

Roy White, product manager for Musicorp/MBT Lighting, is part of a musical comedy duo in Charleston, S.C., called Tuba Jim & Roy. “The entire show is made up of spoofs, parodies, silly/comedy songs (some with suggestive/adult-only references),” said White. “Tuba Jim plays the tuba, electric bass, and sings. I play acoustic guitar and sing. We take standard, popular songs and change the lyrics to fit a funny story or topical news item. Or sometimes it’s just goofy (we do Devo’s ‘Whip It’ straight.....with a tuba).”



( continued, next page >> )

[ pages: 1 - 2 - 3 ]

|


American DJ
Shure
 
 
 
       
   
© 2010 The Music and Sound Retailer
Published by Testa Communications
Port Washington, New York 11050
516.767.2500 | 800.937.7678