SPECIAL: NAMM PREVIEW/PRO AUDIO ISSUE
May 15, 2008
VOLUME 25 NO.5

THE MAGAZINE FOR MUSICAL INSTRUMENT AND SOUND PRODUCT MERCHANDISERS

 
 

   
 

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PHOTO GALLERIES
Music & Sound Awards
INSIDE NAMM 2011


Table of Contents
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FEATURE
Class is in Session
We feature many of the new, hot companies that exhibited at NAMM in January.

Gibson
Indictments Likely

Gibson Guitar is expected to face charges due to alleged illegal wood imports.

NRF Talks Jobs,
Jobs and More Jobs

The key to retailers' success for 2011 is, you guessed it, jobs. But a lot more was discussed at the 100th NRF Annual Convention.

It’s a Record!
We give you a huge review of last month’s NAMM show. Were retailers and manufacturers optimistic for the rest of this year?
MSR Exclusive Interview
Zildjian and Vic Firth have teamed up to form a percussion powerhouse. We met with Craigie Zildjian and Vic Firth at NAMM to give you all of the details about the merger.
Music Group's Master Plan
We get an exclusive look at the future of The Music Group, parent of Behringer, Bugera and more. We get an exclusive look at product launches, as well!

Knock it Off With the Knockoffs!
Counterfeit products are killing the MI industry. But one company is fighting back big time. We’ll tell you how badly knockoffs could affect the industry if left unchecked.

Music & Sound Award Nominees
We release the full list of nominees for Music & Sound Awards. See if your favorite product, person or company is nominated.

Taylor-Made For Europe
Taylor Guitars will sell all of its products directly to dealers in Europe beginning on Jan. 1. Find out why the big change was made and where Taylor’s European headquarters will be. We interview Brian Swerdfeger about it first.

We Cover it All!
For the second time, we honor instruments that get zero or little press...

A ‘Super’ Party on Kent Island
Experience PRS loaded up on celebrities, new products and much more. Get the full scoop...

‘Father of RMM’ Passes
Karl Bruhn, a tireless music industry devotee, mentored many and made awareness of health and wellness together a lifelong initiative.
Don’t ‘Skip’ this Story!
Skip’s Music Celebrates 30th Anniversary of its Special Event

I Just Wanna Bang
on the Drums All Day

Your One-Stop Shop For The Holidays!
Heathcare Provision Could
Be a Nightmare

America the Beautiful

Not Doubting Thomas
Mendello Retires, Thomas Named Fender CEO

Music City Myster
y

-The Latest, Industry, Dealers, People and Product Buzz and Showcases.

COLUMNS
NAMM in Photos
A lot happened at NAMM in January to say the least. We capture plenty of it within our three-page NAMM photo collage.
The Music & Sound
Independent Retailer

We cover the sad passing of two prominent retailers and another named the "Citizen of the Year."
Music & Sound Award
Dealer Winners

Our list of dealer winners for the 25th Music & Sound Awards.
Music & Sound Award Manufacturer Winners
Our list of manufacturer winners. And, this time, we got them to provide comments on the victories.
Five Minutes With
Learn tons about Yamaha with Takuya (Tak) Nakata, president of the company's USA division.
MI Spy
Spy took a long flight from the cold of New York to the less cold, but quite windy, San Francisco.
Appraisal Scene Investigation
Rebecca Apodaca takes another look at the legendary guitar builder R.C. Allen.
Sales Guru
Unfortunately, Gene Fresco couldn't attend NAMM for health reasons. But he does have great information about a topic he hasn't covered before. He will help you get into your own head and make you believe. Believe what? Gene will tell you.
Business & Marketing
Carl Mandelbaum will present tips on how to develop your Web site.
Veddatorial
Dan Vedda did attend NAMM. He has a lot of thoughts to share about the show.


FORMIDABLE FEMALES

Sharon Hennessey: Loves our industry, you will find out. She'll also tell you why she ultimately decided to join The Music People! And yes, she will definitely fill you in on her goals as a new NAMM board member.
Carla Alger: Being in the music industry is definitely the most exciting opportunity Carla Alger, chief financial officer at Two Old Hippies, has ever had. Find out why.
Dawn Werk
:Dawn Werk, Alpha Books’ director of marketing, heads a group that is responsible for 450 non-fiction books. Now that’s a lot! Music is a small, but very important, part of that catalog.
Sonia Vallis: Sonia Vallis might be an only child, but she grew up with a sibling that has now become like another child to her.-
Catherine Polk

Cyndi Fritz
Janet Deering
Kathy How
Sarah Heil
Sue Avant

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Moonlighting
These Manufacturers/Reps Find the Time to Gig
[May 2008 - Page 3]
Extreme Isolation Headphones founder John Gresko teamed up with another manufacturer, Phil Jones of Phil Jones Bass, to form a St. Louis-area jazz band. “Phil had handpicked the St. Louis musicians and from the very first night, the group sounded as if we had been playing together for a long time,” said Gresko. “Phil and I had booths close to each other in Hall E at Winter NAMM this year. Some of our endorsers would come by and visit both booths. Phil has set up a small tour for our jazz group this August.

“We will perform in China, Tokyo, and Taiwan. We plan to record a demo DVD this year in Los Angeles. This DVD will be given to customers when they purchase our products. We hope that customers will be more at ease that these products were created and developed by seasoned professional musicians.”


Pat Brown
Louie Sharp, vice president of sales at Morley/Ebtech, plays guitar, mandolin, and harmonica for Stone Quarry Road. “Being a guitar player helps me relate to the buying public by understanding their problems, issues, and concerns,” said Sharp. “This gives me the ability to have positive input into R&D for new products. It also gives me the insight to help dealers understand and solve the guitar players’ problems by being able to suggest the correct solution or product to remedy the problem.”

Billy Bones, president of Sparrow Guitars, is a garage rocker in the British Columbia band The Vicious Cycles. As the band says, “We play catchy, ‘rawk’ and/or roll in with a ‘motorsickle’ influence.”

Marc Lee Shannon, vice president of sales at Audio-Technica, has released his own album, “Any Ordinary Man,” with the help of producer Michael Stanley, who had some hits of his own. Five of the 11 songs are Shannon originals. The album is available from Line Level Music Ltd. “I signed on for a three-record deal. I have such a passion for playing music,” said Shannon. “It’s like being in a club. You don’t want to quit the club. For me, it was 34 years of wishing and 18 months of working one night a week. I have a full-time job and three kids. That’s all I could fit into my life. What’s really good about doing this is it keeps me in the framework of being a consumer for the product. That’s what’s essential in our industry.”

Marc Provenzano is a manufacturer rep for MPRO Sales and Marketing/Shoreview Distribution, which serves several companies including Pioneer, Sony, JVC, and Tascam. He’s a guitarist and vocalist in Brass Taxi, a Rochester, N.Y., wedding and club band. “Being able to perform live and use the gear I represent or want to try out is a great way to get a sales guy pumped about selling stuff,” said Provenzano. “If you use it and love it, it isn’t really selling! [Also], the contacts and relationships you establish with players, performers, technicians, and live sound companies is priceless.”

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