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Adults Rule

Adults Rule

| August 21, 2014 | 0 Comments

When I first entered this industry more than 30 years ago, I was struck—and charmed, really—by the adults I encountered who wanted to make music. As a person who began playing as a student and never stopped, I didn’t really think about being a former player, let alone what it would be like to have […]

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Rusty Shaffer | CEO & Founder, Optek Music Systems, Inc. (Fretlight Guitar)

Rusty Shaffer | CEO & Founder, Optek Music Systems, Inc. (Fretlight Guitar)

| August 19, 2014 | 0 Comments

This month’s “Five Minutes With” holds perhaps even greater interest than usual because our interview subject, Rusty Shaffer, CEO and Founder, Optek Music Systems, Inc. (Fretlight Guitar), tackles head-on some of the most vexing issues currently facing the music products industry. From the sometimes-troubled relationship between large manufacturers and scrappy mom-and-pop stores to the “ego” […]

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Why We Fired Fender

Why We Fired Fender

| August 18, 2014 | 17 Comments

Editor’s Note: The Music & Sound Retailer recently reported that Fender is preparing plans to sell all its “Fender” brand products direct to consumers through its Web site. In this op-ed, Gabriel O’Brien, Sales Manager at Larry’s Music Center, a prominent brick-and-mortar retailer, addresses the broader issues at play. The writer’s opinions are his own, […]

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Southern Comfort

Southern Comfort

| August 18, 2014 | 0 Comments

Emanating from the gorgeous Music City Center, this year’s Summer NAMM, held from July 17 to 19, delivered some “southern comfort” with its trademark blend of bustling product exhibits, progressive education sessions and fun nighttime events. The thousands who descended on an unseasonably cool and cloudy Nashville all seemed to agree their investment to attend […]

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Lighting’s Future Looks Bright: Manufacturers Say MI Retailers’ Opportunities Are Best In A Decade

Lighting’s Future Looks Bright: Manufacturers Say MI Retailers’ Opportunities Are Best In A Decade

| August 18, 2014 | 0 Comments

Long gone are the days of DJing simply being an audio event. To be considered a top DJ, the visual component must be mixed in prominently, to the point that club patrons feel they are part of an experience as opposed simply to listening to music. That’s where lighting comes in. Last year, in our […]

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Help NAMM Tell The World To ‘Just Play!’

Help NAMM Tell The World To ‘Just Play!’

| August 15, 2014 | 0 Comments

The NAMM Foundation’s 2014 public service announcement (PSA), titled “Bring More to Life,” is now playing for potential music makers worldwide. The second TV-ready PSA in the “Just Play” campaign focuses on the power of playing music. NAMM members are encouraged to share the new NAMM Foundation PSAs in their stores, on Web sites, social media, and […]

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SEEING RED IN THE BIG APPLE

SEEING RED IN THE BIG APPLE

| August 15, 2014 | 0 Comments

John Sebastian wasn’t wrong. New York City is one hot town in the summer. Still, when you’re a covert operative, like me, with a rich client, you’re not just intrinsically cool…you’re actually cool, too. I had my lightweight seersucker suit on. My girl, The Princess, was showering in our big bathroom at The Plaza. And […]

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Guitar Center Dazzles In Heart Of Times Square

Guitar Center Dazzles In Heart Of Times Square

| August 14, 2014 | 0 Comments

In August, Guitar Center celebrated the grand opening of the retailer’s brand new store location in Times Square in New York City, drawing numerous members of the press, including Dan Ferrisi, Editor of The Retailer. The new store is located at 218 W. 44th St. and opened its doors on August 7. The opening coincides […]

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Yamaha Promotes Armando Vega To Marketing Manager, Guitars

Yamaha Promotes Armando Vega To Marketing Manager, Guitars

| August 14, 2014 | 0 Comments

Yamaha has announced the appointment of Armando Vega to Marketing Manager for the company’s Guitar Department. Vega will report to Dennis Webster, Manager, Pro Audio & Combo Division Marketing, Yamaha Corp. of America. Vega began his career at Yamaha Guitars in 2005 as Product Manager and, since that time, he’s played a pivotal role in […]

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TMP Pro Signs Distribution Agreement With Westone

TMP Pro Signs Distribution Agreement With Westone

| August 13, 2014 | 0 Comments

TMP Pro Distribution has announced an agreement with Westone to distribute the full line of its professional and personal music products in the U.S. Celebrating its 35th anniversary this year, TMP Pro Distribution offers the value-added service of a family business with the expertise of an organization focused on live and installed pro-audio distribution. TMP […]

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