Recent Articles

Using Videos: A Persuasive Value Proposition

Using Videos: A Persuasive Value Proposition

| April 16, 2014 | 0 Comments

Videos are everywhere and it seems that everyone is embracing them. Whether you’re a one-person shop or large chain store, David Hall believes video should be part of your online strategy.

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NAMBACKER B2B Networking Group Welcomes Three New Members

NAMBACKER B2B Networking Group Welcomes Three New Members

| April 16, 2014 | 0 Comments

NAMBACKER B2B Networking Group has added three NAMM exhibitor manufacturers as dues-paying members since the 2014 Anaheim show. The first new member is Rick Schubb, Owner of Schubb Capo Company, celebrating his 40th year in the business. As a sign-up bonus, Schubb received a corporate video filmed at their NAMM exhibit free of charge. See Shubb’s [...]

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Pat Bovenizer

Pat Bovenizer

| April 16, 2014 | 0 Comments

Vice President, Peterson Electro-Musical Products It’s a refreshing change of pace to speak to Pat Bovenizer, Vice President of Peterson Electro-Musical Products, whose affiliation with Peterson began more than 40 years ago and has brought him great success. We present an in-depth interview.

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Monster’s 2014 Prolink Cable Line

Monster’s 2014 Prolink Cable Line

| April 15, 2014 | 0 Comments

  The Music & Sound Retailer delves into Monster’s estimable history and the anniversary-linked relaunch of the company’s highly sought-after legacy cables for the MI channel.

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Shure Announces Venues For 2014 Open Mic Night

Shure Announces Venues For 2014 Open Mic Night

| April 15, 2014 | 0 Comments

Shure Incorporated announced the official venue lineup for its third annual National Open Mic Night, a week-long series of events that unites singers, musicians and spoken word artists. In observance of the Company’s 89th Anniversary, Shure is sponsoring 48 venues that will host National Open Mic Night events from Monday, April 21, to Sunday, April 27, [...]

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Acoustic Guitar Sales Are On Fire

Acoustic Guitar Sales Are On Fire

| April 15, 2014 | 0 Comments

What sells better at MI stores: acoustic guitars or electrics? It’s an age-old battle in the music products industry, and the pendulum tends to swing back and forth. Well, right now—and in recent years—acoustic guitar sales, like the REO Speedwagon album, just seem to “keep on rollin’.”

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MI Spy Scores the ‘Triple Crown’

MI Spy Scores the ‘Triple Crown’

| April 15, 2014 | 0 Comments

Usually, The Chief, cantankerous though he is, at least restricts our intrepid Spy’s mission to just a single city, within a single state. Well, he must have been in a rare mood this time, because he had our sleuth score a spying hat trick: Pennsylvania, Ohio and West Virginia!

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‘Riffing’ With Guitar Makers

‘Riffing’ With Guitar Makers

| April 15, 2014 | 0 Comments

Manufacturers Talk Electric vs. Acoustic, Selling Through and More Here, The Retailer asks manufacturers—both large and small, and whether electric- or acoustic-oriented—for their candid thoughts about the current contours of the guitar space. You’ll notice relative unanimity as regards most trends from our esteemed panelists—PRS Guitars, Saint Blues, Taylor Guitars and Yamaha—although their opinions do [...]

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Korg USA Expands Sales and Marketing Team

Korg USA Expands Sales and Marketing Team

| April 14, 2014 | 0 Comments

Korg USA, exclusive U.S. distributor of Korg, VOX Blackstar, Ashdown, Lâg, Sakae and HK Audio products, announced a new hire and promotions. Andy Rossi has been hired as Senior VP Sales and Marketing. Rossi has an extensive history in the Music Products Industry, coming to Korg USA from Fender, where he held various roles over [...]

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Fender CEO Announces Upcoming Retirement

Fender CEO Announces Upcoming Retirement

| April 11, 2014 | 0 Comments

Fender Musical Instruments Corp. (FMIC) has announced the upcoming retirement of CEO Larry Thomas, effective May 31. Thomas was appointed to the FMIC Board of Directors in 2009 and later appointed CEO on August 1, 2010. Current Interim COO Scott Gilbertson will assume the role of Interim CEO until the company completes its search for [...]

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